"This campaign demonstrates our values as a company...there is a lot of common ground on energy issues if we take the time to find it.”
The ad campaign is a clear greenwashing attempt to restore the company's image. When you produce the one product that has been singled out as the most harmful to the environment, you need a little help. McGarryBowen, "renowned in the business as the epitome of the courtly, old-school account [men]" created this campaign for Chevron.
#WeAgree
